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5 Common SEO Mistakes Made by Bloggers

Blogging is not something that can be done by everybody. However, if you have the right direct for content and a niche target audience, you could be successful at blogging.

There are a number of things that one should have in mind when it comes to blogging for SEO and increased search exposure. It is important to have a grasp on the basics of search engine optimization to better understand how to publish content that is optimized for search.

SEO Mistakes Made by BloggersSome bloggers can get out-of-hand and over-optimize their blogs. For this reason, it is key to blog for your readers first, blog of SEO second. Here are some common SEO mistakes that bloggers make. By being conscious of these common mistakes, you can better ensure your blog is reader-friendly as well as SEO-friendly.

1) Too many links

There is a common habit of bloggers having too many links in their blog post's content. Links are an essential tool in blogging when they are used in the correct manner. However, having too many of them in one single page will make the page look crowded and this will be a nuisance to your readers.

You should try to use links as sparingly as you can. In addition to this, be selective when it comes to the links that you actually use. Well-optimized SEO blogs only include links are offering your readers relevant information be it on products or information related to the post.

2) Too many keywords

Most bloggers know that one of the basics of search engine optimization is having keywords. However, there are a large number of bloggers who tend to overstuff their content with these keywords. It may seem like a good idea to have a multitude of keywords as logic would dictate that this would make it easier for your site to be spotted online. However, the opposite is true. Too many keywords could result in having your blog penalized by the search engine thus ensuring you have no rankings at all.

3) Not user friendly

Another common mistake most bloggers make is focusing too much on ensuring that the website is search engine optimized then neglecting other factors that will make the site successful. The one thing you require for your blog is readers. Without a following, your content is irrelevant. Therefore, you should do your best to ensure that your readers have the best experience when they are navigating through your site. Internet users will rarely pay a second visit to a website that they did not find user friendly.

4) Incorrect naming when it comes to images

Blog readers can be finicky. A small mistake such as displaying irrelevant text through images on your site could turn them off from being regular readers. In addition to this, this type of text will not even be of SEO value to your website. When describing images on your blog, take the time to come up with the most accurate descriptions. If it helps, you could even include links in the description.

5) Lack of tags

Tags and Meta descriptions are essential in search engine optimization. Search engines will use these to rank your pages. You should therefore take time to come up with brief tags and Meta descriptions that encapsulate the essence of the content that you have posted. For instance, if you are trying to optimize a page for Michigan SEO expert, you will definitely want to include this exact phrase [Michigan SEO Expert] in both the page title and meta description if appropriate. 

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