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Top Technologies to Help Advance Your SEO Efforts

SEO TechnologyWhether you're a beginner or an advanced practitioner of search engine optimization (SEO), utilizing the right resources is key to becoming more efficient and successful. Fortunately, there are a number of technologies that have been developed to help streamline your SEO efforts.

SEO is not as complex and complicated than you might think; however, some tasks can seem quite cumbersome and overwhelming. Once you learn the proper skills and astute knowledge on how to handle the basics of SEO, you can then leverage the power of the following SEO technology platforms to your advantage.

Below are three of the top technologies we've found that can help advance your SEO efforts.

SearchEnabler: An All-in-One SEO Software Platform

According to online reviews, SearchEnabler is an online SEO tool that is very helpful for every start-up. This platform will also help you identify the problems in your keyword optimization and discuss the possible solutions to achieve greater search rankings. This will assist you in optimizing your sites with the proper utilization of best SEO practices. Plus, SearchEnabler promises to increase the incoming traffic for your keywords.

BrightEdge: An Intelligent Platform that Paves the Way to Higher Ranking

Regarded as an encompassing and highly developed grade platform that carries off an inconceivable number of keywords and inbound links, BrightEdge affords you the capability to get complete and comprehensive details regarding your SEO strategy. This impeccable platform offers customizable dashboards, updated reporting, and reliable forecasting.

According to experts, one of the best features of BrightEdge and of the group that instituted this technology is the undeniable truth that these people are truly SEO adepts. When it comes to innovation, the team that created BrightEdge makes sure that you will only get the best results for your gratification.

SEO PowerSuite: An Outstanding Software Platform

Probably one of the most effective SEO tools, SEO PowerSuite is complete, efficient, reliable, consistently updated, and very flexible. With this technology, you have all the tools you need for a successful presence in the world wide web. This SEO software allows you to accomplish and keep top traffic generating rankings in any search engine. Also, it personally aids and guides you in promptly doing every search engine optimization task required to achieve the top ranking. Furthermore, SEO PowerSuite tools are tested and recognized by SEO experts and various website owners.

Today, this technology is used by more than 500 companies and a wide range of smaller businesses. All of these institutions can testify that this software supported them in getting the top 10 Google rankings. And to give you a more pleasurable treat, SEO PowerSuite is frequently modified so you can always get along with the trends in Google. Ultimately, this outstanding platform features high flexibility because it works on Mac OS X, Windows, and Linux. SEO PowerSuite operates well for Win PCs or Macintosh computer users.

So whether you're an SEO expert or IT support specialist who also serves as a SEO-savvy webmaster, using the right technology can help you become far more efficient with your SEO practice.

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What to Ask an Ecommerce SEO Company Before Making a Pick

There are many companies and individuals with diverse and adept capabilities in providing adequate ecommerce SEO services. For you and your ecommerce company to choose the people with the right SEO qualities, you need to ask them a few key questions.

What Ecommerce SEO tools does the company use?

You need to have the right tools for you to get the job done and the same applies to ecommerce SEO and website optimization. There are tools out there that are essential when it comes to providing sufficient SEO services for ecommerce sites. Here are some of those tools that are good for any company looking to be successful in ecommerce SEO. These include:

  • SEO PowerSuite - It is a suite that comprises of 4 software programs all which handle different aspects of SEO or website optimization.
     
  • SEM Rush - Important tool that helps in covering many aspects about search engine marketing.
     
  • Open Site Explorer - Mainly important for link analysis as well as competitive analysis.
     
  • SEOMoz.org - A site that provides tools that are important when covering different SEO contexts.
     
  • SEO Quake - This is the tool for you when you need to get on-the-fly SEO data.

You can also try asking about the tools that firm uses for link or competitive analysis and keyword research. For instance, a good question to ask your ecommerce SEO company would be - what types of platforms are used to market and publish content?

Does your ecommerce SEO company explore social media marketing as an option?

Social media has a big impact on keyword ranking and any good ecommerce SEO company should take advantage of social media marketing. There are a few companies out there which have survived without taking advantage of the social media traffic but they can only do this for so long. Google+ will definitely change how optimizers have been working.

Google is working hard to ensure that it offers more valuable content through their search engine. The top rated ecommerce SEO companies out there are the ones which are able to share exceptional and outstanding content from their clients.

A look at the videos or content posted on social media will give you an idea of how good a ecommerce SEO provider is. Are they able to manage blogs by making sure that the material published stays fresh?

Are there any ecommerce SEO case studies offered by your company?

Talk is cheap so one needs to back it up with some hard evidence. The company you settle on needs to have some proof out there showing how they have been able to improve the search presence of their clients. Have a look at their portfolio and you will get an idea of how good they actually are. Find out about the clients they have helped out there by looking at their websites.

In a case where the company may not have the case studies available on their website, you also have the option of asking them to show you the good work they are doing with their current clients. You can try and gauge how successful they are with their strategies by looking to see how it has worked for other clients like you. Such proof will definitely give you the confidence you need to invest in a particular SEO company.

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5 Advanced SEO Tools for Ecommerce Marketers

SEO Tools EcommerceEcommerce marketers can take advantage of various SEO tools to make it easy for them to gather and interpret data to better actualize their marketing objectives.

There are various ecommerce SEO tools available but it is advisable to use the most advanced and relevant to your needs and goals. To help you pinpoint the best SEO tools to incorporate in your ecommerce SEO arsenal, here are five advanced ecommerce SEO tools to consider.

Majestic

This software is specifically designed to offer information required for website traffic and competitive link analysis, reputation management, and link building. Majestic is one of the most powerful SEO tools when it comes to developing highly regarded link building strategies and backlink exploration.

One of the best features on Majestic is its easy-to-use interface. All you have to do is enter your URL to get all the details customized for your site. Majestic also downloads data and is able to generate reports that contain all the essential information.

Link-Assistant's SEO Powersuite

SEO PowerSuite brings together Link Assistant’s leading software products including LinkAssistant, SEO SpyGlass, Website Auditor, and Rank Tracker. This tool can help ecommerce SEO marketers to manage the most essential components of their SEO programs.

Link-Assistant's SEO Powersuite provides resources to allow you to optimize keywords, build links, and analyze your competition. All this information is provided in comprehensive reports. Its platform is also quite simple. This tool is a good choice for small businesses that are in search of ways to boost SEO on company websites.

SEMRush

This SEO tool has been identified as one of the best in the market for many years. SEMRush allows you to quickly adapt to the dynamic online world. It gives websites greater visibility in terms of paid and organic search results. It provides live updates, keeping you aware of any progress on your websites. Ecommerce marketers can use SEMRush to obtain real-time reports on keyword performance. With this tool, it is possible to learn about the amount of traffic a keyword is getting.

SEOMoz

This is a web-based SEO tool. SEOMoz offers keyword research that is limited to 200 keywords for each website. With this tool, you get to find out your present Google ranking for every keyword and the specific number of visits the site gets through the keywords. The tool also provides on-page optimization that allows you to get reports on notices, warnings, and errors.

SEOMoz allows you to determine the optimization rate of the top 50 website pages. You also get recommendations on how you can fix any issues that arise on your site. The tool offers link building and you get individual statistics on linking domains. You are allowed to compare about 5 websites with this tool.

Ecommerce marketers and SEO professionals alike can also use the tool to determine where their sites rank based on the target keywords and the specific URLs that show when a user is looking for information.

Ahrefs

This tool brings together various research tools that are available for a monthly subscription. Ahrefs provide link research through its Site Explorer. One of the best features is its ability to give you updated information after every half an hour. Its interface is quite impressible and the tool is also quite useable.

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