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Powerful Link Building Opportunities Using Web 2.0's

SEO's are always bickering about link building, such as what strategies work best and which platforms offer the greatest link juice. The issue that gets brought up time and time again is how to get quality do-follow links. Many SEO's and Internet marketers fail to realize there is a gold mine of link building resources right under their noses!

Web 2.0 Link Building

Creating Web 2.0 properties is one of the most effective and natural ways to get your website or brand name out there. The benefits of Web 2.0 are plentiful, for most of these properties allow users to publish custom content with keyword targeted backlinks. In addition, most Web 2.0 sites are free and very easy to use.

Web 2.0's to Add to Your Arsenal

Wordpress.com is a stepping stone for anyone new to creating their own website. It is also an easy platform to generate your own blog or link portal to your money site.

Squidoo.com is among the most powerful Web 2.0's for link building. Squidoo lenses are pages with a specific topic, and they can pertain to just about any interest. Additionally, Squidoo offers solid do-follow link building opportunities through many flexible techniques (contextual, in body links, image links, as well as link lists.)

Weebly.com is another great Web 2.0 property that offers a user-friendly website editing system similar to Wordpress.com, but perhaps even easier to use. Weebly provides seamless control, and it is praised by some of the biggest names on the web TechCrunch, Time and the Wall Street Journal praising them.

Do-follow Link Building with Web 2.0's

Most people will tell you that do-follow links are extremely important to have pointing to your website as they hold the most weight. The great thing about Web 2.0 sites such as Squidoo, Weebly, and Wordpress is that they are highly trusted platforms that offer do-follow backlink building. Do-follow backlinks means that search engines like Google will follow and credit those links to your webpages.

You have an army of Web 2.0 properties right at your finger tips, so the question is how to get started?

Here is a great strategy if you want to maximize the exposure of your new site and start building do-follow backlinks using Web 2.0 properties.

First Create a Google Plus profile page for your money site, with a backlink directing to the domain. This will establish greater search engine credibility and can improve your SEO performance.

Next create a Squidoo lens on a specific topic that underscores your website or brand. Include valuable, relevant content and build a few contextual links to your money site. Once complete, submit your lens to Digg.com and StumbleUpon.com to spread the word about your new content.

Now take the concepts or content topic of your Squidoo lens and re-purpose the content for a Wordpress and/or Weebly site. Here you can expand on your ideas and continuously generate content (and links.)

Well that about sums up some of the best practices of link building using Web 2.0's. Do you have any ideas to share? Please, add them in the comments below.

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