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Tips to Optimize the Images of Your Blog Posts

 Blog Image OptimizationIn the current world of Internet marketing, many businesses and individuals maintain blogs. Blogs are a great way of marketing your business and also involving your target customers and keeping them updated on all the developments in your business. One of the best ways of ensuring that your blog is SEO effective is to ensure that the images of your blog posts are well optimized.

There are various tips that should be applied in optimizing the blog images. This well help promote the keyword relevancy of your blog post for better SEO performance.

It is important to ensure that your image is the right size. It does not matter whether you are dealing with pixels or inches. You should ensure that your photos are not so large as they may be hard to be displayed on the computer screen. Advanced software helps you adjust and resize your photos appropriately.

Ensure that your images are the smallest size possible. However, as you resize the images, you should ensure that you do not compromise the quality of the image. Use the image resizing software to ensure that your image is of the right size. A small size image will also enhance the loading speed of the web page. Very large images may slow the loading speed of the webpage and this can be a major turnoff for the blog readers.

One of the tips for optimizing the images of your blog posts is by making use of alt text. The search engines may not easily understand images, hence, make use of alt texts to help the search engines understand the images. The image alt text is the text that describes an image and it can be easily recognized by the search engine spiders.

As you upload your images, it is important to come up with a descriptive file name. The file name should be keyword relevant, as it will enhance your SEO rankings. The file name should feature relevant keywords that can be easily traced by the search engines. It is also advisable to use image captions. Captions are descriptions of what the image is all about. This will help other blog readers to understand your images better.

The relevance of the images incorporated into your blog posts matters a lot. Whenever you are selecting an image for your website page, ensure that images relate to the blog content. No matter how good an image may be, it may not make sense if it is unrelated to the blog content. A relevant image will help to visually relay the intended message to the readers without directly or literally relating to the blog content. The image can also be symbolic, as this will help generate curiosity of the blog readers.

It is recommended to maintain the right image to text ratio in your blog. Ensure that your blog posts and web pages are not cluttered with images as this may make them appear vague. As much as it is good to use images in your blog, ensure that you use some descriptive text. Your blog should be in such a manner that even though the images are not visible, the text would still make sense.


Tips for Writing Engaging & Alluring Blog Post Titles

Alluring Blog Post TitlesYour blog is your story. It is a mark on this world that will imprint itself in the minds and hearts of many people across the globe. Your blog may also be your livelihood. In other words, it may be through your blog that you sell products online or participate in affiliate marketing thereby earning your daily bread.

You should therefore use every single opportunity to attract visitors to your blog. One of the most effective means of attracting people to your blog is through writing an engaging and alluring blog title.

Alluring blog titles can double (if not quadruple) the click-through rates on your blog posts. Here are a couple of tips on writing alluring blog post titles that grab your target readers attention.

Always Start with a Working Title

A "working title" is completely different from a topic title. This is because a working title is not only catchy but highly specific to take action. A topic title on the other hand is a general idea of the content in your blog posts.

For example, 'Internet Marketing Is Profitable' is a topic title. Your visitor will know that your blog post is talking about the profitability of internet marketing. This is a general idea of a very wide concept.

It is also unattractive to those who may not have enough time to read blog posts. However, 'How To Profit Off Internet Marketing,' is a working title. It delves deeper into the idea of internet marketing's profitability. This makes it attractive to potential visitors to your blog posts.

Always be as Accurate as Possible

Your blog titles and the respective blog posts to those titles should relate to each other. You should not overly exaggerate your blog titles only to have watered down blog posts. This is highly disappointing for your viewers.

Your viewers' expectations are set immediately they read your blog titles. They will not revisit any of your blog posts if you do not meet their expectations. For example, do not write a blog title that reads, 'Justin Bieber Releases a New Album' when you do not actually have the details of that new album. This is one of the key pillars of building a successful blog.

Spice-up Your Blog Titles as Much as Possible

People will flock to your blog posts if your blog titles are unique from other blog titles carrying the same information. You do not have to sacrifice accuracy to get people's attention. All you need to do is to play around with words. Your words should make good use of alliterations, strong language and clarity in value.

For instance, do not write a blog title as 'Leaders of the World Meet to Discuss Economic Downturn.' Instead, write 'Economic Downturn: World Leaders Meet to Discuss Options.' The second title is more direct and straight to the point.

Keep Your Blog Titles Short and Optimized for SEO

Remember, long blog titles are boring. No one will bother to click on blog posts that already seem too lengthy and unorganized. You need to keep blog titles simple, direct and interesting. You should also remember that search engines play a critical role in how many people actually read your blog posts.

You should therefore keep in mind all of the SEO keyword phrases in your blog posts and consider putting one or a few of them in the blog titles. This can increase your search engine rankings.

Optimizing your blogs title will help you optimize your blog posts for greater value, rankings, and exposure. This cohesive effort is what truly puts the icing on the cake for your overall blogging goals.


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