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Using Google Search Autocomplete for Long-Tail Keyword Research
Because obtaining top keyword exposure in Google search is becoming increasingly competitive, optimizing for the right keyword is critical.
As a result of the tremendous competition in the SEO profession, savvy search marketers are researching and optimizing for specific, long-tail keywords.
For example:
Rather than optimizing a clothing website for 'mens leather pants' - a very competitive keyword phrase - a long-tail target that might actually generate top search rankings would be "mens black leather skinny pants," (assuming the online clothing store offered this style of pants.)
How did we derive that five-word long-tail? By using Google's autocomplete feature, or "suggested search."
As a user begins typing "mens leather pants," Google suggests "skinny" and "tight" as more narrowed search phrases. After continuing with "mens leather pants skinny" Google offers even more detailed suggests to help a search find what their looking for.
Now observing what Google is suggesting, we can further pinpoint the ideal long-tail the matches what our clothing store has in stock - "mens black leather skinny pants." We can also see by looking at the search results that the competition is not too fierce. A solid SEO should be able to take down one of eBay's double stacks, in time. 
So as you can see, using Google search autocomplete for long-tail keyword research can be handy tool. In addition to SEO, this little technique can be beneficial for Pay Per Click advertising, too.
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