Increase Your Rank

Optimized Anchor Text Links for SEO

Posted by oicadmin on 12/07/11 | 0 Comments | Tags: seo tricks , organic seo , seo , link building , increase your rank

For all the newbie’s in the SEO game looking to increase your rank, the term anchor text is used to define the visible words that are displayed on a link. Anchor text substitutes the need to link using the URL and enables search engine spiders to crawl the site being linked to with better sense of direction. The spider can gauge the relevancy of the anchor text to that of the webpage’s content, making it more popular to certain keywords.

For example, a link with the anchor text free rank checker that directs users to http://tools.seobook.com/firefox/rank-checker/ tells search engine that this webpage is about a “free rank checker" and will better rank the site in the organic search results for users searching for similar keywords.

Optimized Anchor Text for Partial Linking

The practice of applying anchor text may seem simple; however there is one strategy to better your organic listings in the search engines. Using anchor text for partial linking a powerful tactic is often overlooked by many in the SEO business. Partial linking is just like it sounds – using only part of the keyword phrase for SEO in the links anchor text.

A few examples of solid partial linking in anchor text (when targeting the keyword phrase “Felt triathlon bikes") would be “top triathlon bikes", “Felt brand bikes" or “learn more about Felt."

As link building continues to be dominant in SEO, using the best practices of anchor text is critical. Start using creative SEO anchor text links to better your organic search performance.

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