Increase Your Rank


Leveraging Google Plus for SEO

Are you looking for ways to improve your search engine optimization (SEO) efforts? The emerging social media platform Google Plus, or Google+, is one spot that you'll want to add to your list of SEO strategies

Google Plus is an attempt by Google at entering the social media networking scene. Although there is a lot of debate as to the ability of Google Plus to last, one thing is for sure; you can use Google Plus to help make your presence known and improve your search engine rankings.

Social SEO Strategies

There are several local SEO tactics you can use to improve your rankings through Google Plus. The first is by increasing the number of followers you have. It is important to get as many followers as you can on your Google Plus account. It does not matter if you know them or if they are relevant to you or not. The quantity is what matters and not the quality.

The reasoning behind this is simple. When anyone who follows you on Google Plus performs a search using the keywords you use to optimize your website, your site will come up within the first listings of the search results. This is because Google Plus is tied into the search results (via "Google Search Plus Your World") which is designed to deliver more relevant and personalized search results.

Social SEO Strategies via Google Plus

The advantage to having a strong follower base on Google Plus is that even the friends or 'circle connections' of your followers will be presented like search results with your site potentially at the top. This is Google's way of saying "hey, your friends liked this site for (keyword x) so maybe you will too."

In essence, this is a trust and credibility based system used through social interaction, and it's momentous for search engine optimization.

Attaining a Following & Marketing Your Content

You can get more followers for your Google Plus profile by placing links to it on your website, blogs, other social networking sites and forums. You can also attain a strong following with various promotions and creative incentives, like contests or polls. Many brands employs cross promotional social media strategies which may involve Facebook or other forms of content marketing.

Another way to improve your SEO with Google Plus is by claiming authorship for articles and content you have submitted online. You can simply add authorship connections from the blog posts and other webpages to your Google Plus profile. This can also help build you credibility and potentially improve your search rankings.

The third way of leveraging Google Plus for SEO is by connecting your website directly to your profile. This can be done by adding a simple code in your website. This code will be invisible to users of the website. You can also opt to add a Google Plus badge. This will help followers of your Google Plus profile to get to your webpage. This way of connecting your webpage and Google Plus profile will dominate search results and can he extremely advantageous when it comes to SEO for ecommerce sites.

Encourage your followers to +1 your page. The +1 button in the Google Plus profile is similar to the like button in Facebook. However, the +1 button in Google Plus carries more weight in a Google Plus search. Results of searches will show the number of +1’s you have on your Google Plus profile even when the user is not logged into Google Plus.


No comments yet

Leave a comment

Fill out the above security question to submit your form.

Recent Posts

  • Local Maps SEO: The Big Picture Behind Maps Optimization
    Local maps SEO has become a major marketing bo... read more
  • An Inside Look at Google's RankBrain Algorithm
    Have you heard about the latest in RankBrain?... read more
  • Google Ditches Side Column Ads: Search Marketing News
    Among the biggest news that broke a few days a... read more
  • The New Rules of Web Design & Development
    Today, there are new rules for building a succ... read more
  • SEO Company Carves Niche in Providing Internet Marketing for Surgeons
    As a medical professional in the plastic or co... read more

Blog Tags

SEO & Internet Marketing Resources

SEO for Cosmetic Surgeons

A variety of software, tools, blog articles, learning resources, and services for SEO.


A variety of software, tools, blog articles, learning resources, and services for SEO.

SEO Book: Great SEO Resources

An extensive offering of cutting-edge SEO tools, tips, news, and more.

Google's Matt Cutts Blog

Learn Internet marketing and SEO tips and trade secrets from Google insider Matt Cutts.

Wolf Howl Digital Marketing Resources

Graywolfs SEO blog from industry professional Michael Gray

Warrior Forum & Blog

Join the conversations on the #1 Internet marketing forum on the Web.

Digital Marketing & Business Blog

See how some of the most successful companies do business.

SEO & Website Optimization Company

A trusted provider of organic SEO, Pay Per Click advertising, content marketing, link building, and other services pertaining to website optimization and Internet marketing.

Click Centric SEO Services for Ecommerce Site

Specialists in ecommerce SEO services, Internet marketing, email marketing, social media marketing, and more.

Ecommerce SEO Link Building

Read this great article about the best practices of link building for ecommerce SEO.

Top of Mind SEO Traverse City

Educational-based local SEO consulting in Traverse City, Michigan

Organizing Pages for Website Optimization

Very enlightening article on how to organize the pages of your site for the maximum SEO impact.

A nationall-recognized SEO company based in Atlanta that provides full-service digital marketing.

SEO Friendly Web Design Blog

A great blog that contains a wealth of information about SEO friendly web design. 

SEO Tips for Ecommerce Websites

Explore beginner to advanced SEO tips solely for ecommerce websites. This blog covers all kinds of areas like link building, content, social media, and more.

Web Presence Strategy Guide

Find trusted house sitters and pet sitters in San Francisco and throughout the Bay Area of California.

Google Maps Marketing

Local SEO strategies and news to help businesses craft successful Google Maps marketing campaigns.

Local SEO Peoria IL

Get local expertise for Peoria search engine optimization services. These guys know the in's and out's of local SEO, social media, and Internet marketing.

Ecommerce SEO Site Audits by

Receive a free SEO audit, specialized services and consulting for ecommerce SEO, link building, social media marketing, and more.

Epic Entrepreneur Blog

An insightful blog that offers creative ideas for entrepreneurs and business owners.

Captivate Search Marketing

Full-service Internet marketing company in Atlanta that advocates a "search first" framework in providing services for brands.

Marketing / SEO
webbhotell Top Blogs