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Best Backlink Sources for Local SEO

Google Local SEOA crucial part of any SEO campaign is generating high quality and relevant backlinks to your website. However, for local SEO it is most important that your backlinks come from local sources.

There are a few important differences between local backlinks, but they are usually all closely related to citations. A citation refers to a mention of your business's information elsewhere on the Web, which also commonly contains also contains a link to your website. As a results, backlink sources that also provide citation offer greater value for local SEO. And when these citation and backlink sources are locally-relevant (e.g. local chamber of commerce business profile page vs. directory listing on Manta.com) they offer even more for SEO.

Seek Locally-Relevant Backlink Sources

The most valuable citations and backlinks for local SEO are those which come from authoritative and respected resources. They must come from locally-orientated websites and directories. The current location information and the exact name of the business should appear in a citation. This is all vital to properly manage the web presence of your business, beyond just SEO.

SEO Traverse City MI

This proves to search engines that the contact information is correct and that your business actually exists. Google’s TOS interdict buying backlinks, so you need to focus on white hat SEO techniques to get them.

Backlinks play an important role in determining keyword relevancy, domain authority, and overall ranking potential of your website. Among good sources for local backlinks are trusted local directories, press releases, and locally-relevant blogs.

Common Types of Backlink Sources

Among the techniques to earn quality backlinks to your website are included:

1. Blogging: You may create and maintain your own blog on a separate domain from your main website and use it in order to direct links to your website. For this purpose you need to build the blog around a relevant niche topic that relates to your main website and regularly publish content with backlinks to your website.

2. Guest blogging: Guest blogging on high authority blogs is another effective way to build backlinks. You need to find some good local blogs and inquire their owners about writing guest posts on their blog and the links you are allowed to include.

3. RSS Feed: You can also include on your blog a RSS feed, which is easy to set up and free. A RSS feed generates greater popularity of your blog by allowing you to syndicate your content. This can have the result that other webmasters will provide links back to your webpages.

4. Press Releases: It is important for your local SEO to regularly write and distribute press releases. When you publish press releases through distribution sites, you are allowed to add backlinks in the copy.

5. Link to Other Relevant Blogs: You may try linking your blog to other related blogs. This can often times generate link reciprocity because some blog owners will likely return the favor.

6. Create Visual Content: You may also consider diversifying your content from text to visual content, such as cartoons, images, charts, and info graphics. These techniques usually attract more viewers but also can earn and retain backlinks.

7. Social Sharing Widgets: By providing social sharing widgets on your blog posts and webpages you can propagate your content and generate link popularity.

8. Write Reviews: By writing positive reviews of other services, products or companies, chances are that the website owner will also link back to your website.

9. Offer Free Tools: You can also offer free resources and tools and resources. This can attract new business as well as quality backlinks.

For more information on generating backlinks for local SEO, stay tuned on Increase Your Rank for local SEO and Google local optimization techniques.

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